Brand images for Metsä Spring.

Metsä Spring Ltd is part of Metsä Group, a leading actor within the forest-based circular bioeconomy, with a history dating back to the 1930s. In practise, Metsä Spring was established by the parent company of Metsä Group, Metsäliitto Cooperative, in May 2018.

Of its two roles, Metsä Spring’s primary role is to seek and develop new business ideas that further develop the business ecosystem around Metsä Group. In the context of this ambition, Metsä Spring provides strategic financing from its own balance sheet, both to external start-up companies and internal pilot/demo projects.

Photography: Petri Anttila

Gaffer: Antti Nieminen

Muah: Miia Ollula

Client: Metsä Spring

Agency: Bay Area